As a blogger, if you do not know what is keyword research? and how to do keyword research? then there may be many problems with your blogging career.
So, in today's article, I'll tell you the rules and procedures for researching keywords.
What is Keyword Research? How to do keyword research?
Today's online blogging platform is like a business. And, thousands of people are blogging about the same topic or niche.
In this, every blogger is creating a lot of competition.
Because, nowadays, if you search Google with any keyword, question, topic or problem, Google gives you many good solutions on its first page.
However, as many people answer their questions or publish their blogs, Google or other search engines have a great deal of information to choose from.
Therefore, Google and other search engines show blogs or websites with the best, SEO friendly, user friendly, high quality content in its top 10 results.
And, content or blogs with low quality, poor SEO optimization are shown on the second page.
As a result, only blogs and websites on the front page get traffic or visitors from Google and other search engines.
So, if your blog is not getting traffic and visitors from Google or other search engines, then you may not be writing good quality articles.
Moreover, even if you do not use the proper SEO optimization techniques in your own articles, getting traffic from the search engine is very difficult.
[See More: what is SEO? What is on-page and off-page SEO]
However, if you are writing good quality articles and are not getting traffic from search engine even with good SEO optimizations, this may be the reason for "not doing keyword research".
If you are writing an article without any knowledge of "what is keyword research", and "how to do keyword research", then this is your biggest mistake in terms of SEO.
What is Keyword research? To answer this question, you first need to know "What does a keyword mean".
[See More: New bloggers are making serious mistakes]
What does Keyword Mean?
When it comes to blogging, keywords are something that allows Google and other search engines to understand and learn about your blog and blog articles.
And, depending on the targeted keyword in your article, search engines send the right traffic or visitors to your blog.
What do we write when we search on Google for some issues or issues?
Do a Google search by writing words like "How to earn money online?", "What is keyword research", "Best Android mobile" and so on.
And did you know, keywords like "words" or "sentences" written in Google search are just keywords. Any keyword can be a word or a sentence of more than one word.
For example, "online income" and "online income tricks" are both keywords.
However, keywords with more than two words can be called "key phrases".
[See More: Income from online survey]
Simply, a keyword is the keyword that says, "What you search for on Google search, bing search or yahoo search engine".
If you tell me about this article, here I have written articles targeting keywords such as "Keyword Research Key", "Keywords Key", "SEO", "blog traffic", "Keyword Research Rules".
So, if anyone searches Google with my targeted keywords, then my blog or article will be displayed in Google search results.
So remember, Visitors are doing more searches by typing a keyword on Google (search engine), if you want to get a lot of traffic or visitors from the search engine. We have to mainly target those search keywords.
Now, the question is "How do you know that people are searching more often by typing a keyword on Google?".
The answer is, "Through keyword research".
What does Keyword Research mean?
Keyword research is an important and important part of seo (search engine optimization), where search keywords and key phrases are searched in popular search engines.
Moreover, through this process we can find new topics and key phrases for blog articles, profitable and people interested.
Keyword research is the first step to optimizing any article "search engine". In it, you can find better and more searched keywords in Google.
And, by doing research and finding profitable keywords by writing articles, you can get more visitors from Google and other search engines.
Why it is important to do keyword research?
First of all, it is important to do this process to find the keywords that are profitable and the most searched keywords in Google search.
Second, you can find out how many people are searching on Google for the article you are writing about, whether people are searching on Google for your article article, or if you are searching.
Remember, if the keyword you are targeting is writing less than 3 months, then writing that article will not make any profit.
You will find a lot less traffic or visitors in an article written with that keyword.
Therefore, it is often seen that bloggers write very good quality content, and that traffic to their blog is not coming from search engine at all. The only reason for this, however, is "write articles without doing keyword research".
You may be wondering why "traffic and visitors are not coming to the blog" after doing everything correctly.
So, the purpose of doing a keyword research before writing an article in the blog is that the keyword you are targeting the article will be searched in a good number of months in Google search.
The higher the volume (the more than 5) your targeted keyword will be on Google search, the more traffic or visitors your article will have.
Keep in mind that the key to many quick successes in blogging careers is to write articles by targeting keywords that are more popular and more widely searched.
That's what I'm doing myself. And, such profitable keywords can only be extracted using the "keyword research" process.
What are the rules and procedures for keyword research?
In order to find out about the most frequently searched questions, topics or keywords? we need to use some "Keyword research tools".
There are many good tools like this.
However, for paid tools, you have to pay a lot of money to use them.
For example,
1. ahrefs.com
2. Keyword Tool
3. Kwfinder
These three are the best keyword research tools that many bloggers or website owners use to find profitable keywords.
However, don't be upset.
Although I have used each of the three tools mentioned above, I am currently searching for profitable keywords for my blog article, using only some free tools and techniques.
That means, there are many free keyword research techniques and tools that you can use without any money.
Free Keyword Research
To find profitable keyword ideas for my blog article, I use the following 5 methods.
Through these 5 I do free keyword research, find profitable keywords, topics or article topics for every article in my blog and also understand how popular a keyword / topic is in Google search.
1. Google keyword planner tool
Using this free tool from Google, I find good keywords for each of my articles and more searched keywords in Google search.
As you can see in the picture above, when I type a keyword or key phrase in the search box of the Google keyword planner tool, the tool shows me how many times a word or phrase is searched on Google.
In addition to showing you the number of months of keywords you searched for, the keyword "shows how low or high the competition is."
As well as English, Bengali keywords, Hindi keywords and many other language keywords, you can do research through this tool.
Using this tool, it is possible to know the location, language as well as the amount of keyword demand in a month or time.
Again, you'll continue to get useful keyword ideas for writing new articles in the future. The Google keyword planner tool is a free service from Google.
Therefore, you will need a Google account to use this tool. By going to the tool, you have to go to the "Discover new keyword ideas" option.
Then, you should type in the keyword you want to research and click on the "Get results" option below.
2. Ubersuggest tool
After Google's Keyword Planner Tool I suggest to use the "Ubersuggest tool".
Because, like the keyword planner, this tool is completely free and gives us accurate information about the number of times a keyword is searched on Google.
As you can see above, after I searched "what is keyword research", the tool showed me that the keyword was searched on Google 4 times a month.
Moreover, with the SEO Difficulty Score, you can also know how easy it is to get traffic using keywords.
Remember, the lower the SEO difficulty score (better than less than 20), the easier it is to rank an article in Google with that keyword. You can see below the volume that the search volume is given as a month. I mean, you can also know the number of times a sentence was searched on Google.
Thus, using this free tool, you will get information about how many times any keyword, word or phrase is searched in Google search.
And, as well as how easily any keyword can be ranked in Google, you can know by SEO difficulty score.
3. Keyword tool
The "Keyword tool" is another useful tool for researching English keywords.
You have to go to the website and type in the first box you want to know the keyword with no information.
However, in the second box you will be able to choose the keyword language.
Remember, you have to pay for the search volume, CPC and competition of the keyword you are searching for.
However, this tool is best for finding related keywords related to your original keywords.
You will find many other words or sentences related to your original targeted keywords that you can use in your content.
As a result, your article will rank on Google for many types of key phrases or sentences.
You can find out how many keyword ideas are searched every month in Google search using Keyword tool.
4. Keyword Research through Other
Keyword research tools make it possible to find new and profitable keywords or sentences for articles. And, of course, every professional blogger uses this process.
However, there are other mediums that we can use to find out about profitable and more searched key phrases or phrases in Google.
5. Google auto suggest
When we type a word or keyword in Google search, Google suggests many other words or key phrases related to that keyword or word.
For example, after I just typed the keyword "what is keyword research" above, Google itself showed me many more sentences, questions, or key phrases related to that keyword.
And, of course, if I was to write an article targeting such auto suggested key phrases shown by Google, then my blog would have the opportunity to get a lot of traffic and visitors from Google search.
Because, Google shows such auto suggest key phrases only when people type those words or keywords and do a lot of searches on Google.
That means, if any sentence, word, question or key phrase is searched extensively in Google, Google shows it in its auto suggested keyword. So, writing an article with this kind of key phrase, you will definitely get traffic from Google.
Moreover, using the google keyword planner tool, you will be able to know the exact search volume of key phrases.
What have we learned today?
Friends, today in this article we have learned "what isKeyword Research"and "how to do Keyword Research".
Moreover, we have learned about some free tools and processes for doing keyword research.
Before writing any article on the blog, the research is done with keywords so that you have accurate information about the content of your article or how much the target keyword is searched on Google.
If you already know how many articles you are searching for in a Google search month and how easy it is for Google to rank with keywords, then in a very short time you will get a lot of traffic from Google.
So, keep in mind that the most important thing in blogging and SEO direction is to do "Keyword research".
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